PalDock’s use cases for Advertiser
Scale with a tool for all stages of Affiliates, Advertisers and Networks. No matter the industry.
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Intro
Running and scaling an Affiliate program is no easy task, especially when every industry has its own specialties. In the Loans sector? You’re probably looking at strong Lead generation features. Gambling? Detailed commission formulas and structures are key. And product comparisons? Dynamic banners and XML feeds are your friends.
Everything you and your affiliates need in one place
We dive deep into understanding what you need, crafting Paldock as the go-to solution for all things related to Affiliate marketing. We’ve got tools and features to support your activities. Let’s break down what we offer, from the simple stuff to the more advanced. Ready? Here’s what’s on deck:
Affiliate marketing, lead generation & management – all in one place.
Track accurately affiliate or any other traffic
Efficiently Manage Your Affiliate Partners
Connect with anything – traffic, stats, verification, enrichment.
Always-Up-To-Date Marketing Assets
Enhance Promotions with Advanced API Features
Scale up with Lead generation
Invoicing Made Simple
Track
Track accurately affiliate or any other traffic and conversions
Track traffic from your affiliates and any of your campaigns seamlessly. Set clear attribution rules to avoid double-paying for a single conversion. Prefer your paid campaign to take precedence over affiliate sources? We’ve got you covered. Use either cookie-based, cookie-less tracking or promo codes for transparent and fair conversion attribution. View all your traffic and campaign data, not just affiliate insights, in a unified dashboard.


Manage
Efficiently Manage Your Affiliate Partners
Seamlessly recruit, onboard, and organize your partners. Easily categorize and tag them, and assign dedicated affiliate managers for personalized attention. Tailor your commission structures to fit any model you desire – whether it’s CPA, CPS, revenue sharing, or any other or use a commission formula. Plus, boost partner’s motivation with the flexibility of offering one-time or automated bonuses, and apply penalties when needed.

Effortless Notifications for You and Your Affiliates
Stay updated with automatic or manual notifications tailored for both you and your affiliate partners. Whether it’s about a new partner awaiting approval, a fresh payout request, or even just general communications, we’ve got you covered.
Beyond the standard alerts, customize notifications to suit specific needs. Worried about traffic drops from top affiliates or potential link/API downtimes? Set up specialized alerts and always be a step ahead in managing any challenges.

Protect Your Brand with Our Safety Rules
Knowing where your traffic originates from is essential. With Paldock gain a comprehensive insight into the delivered traffic, tracing back to the specific pages and websites it’s coming from. Not only that. You have the power to allow or disallow specific domains. So if a site doesn’t align with your brand’s values or raises concerns, you can swiftly block it. Or the other way around, you can accept traffic only from allowed domains.
One platform. All the tools.
From tracking to payouts – Paldock replaces the mess.
Track
Always-Up-To-Date Marketing Assets
Take full control over your marketing assets with easy management of expiration dates and post-expiration content. Say goodbye to outdated banners or information on affiliate sites. Affiliates can enjoy the benefits of auto-updating HTML banners or tap into real-time product feeds – perfect for comparison websites.


Manage
Enhance Promotions with Advanced API Features
Empower your affiliate partners by offering them enhanced API functionality. Let them promote your products with precision by allowing them to check through API who’s eligible for your offerings. With our adaptable API, affiliates can easily verify details like location or user group eligibility before directing potential clients to you. It’s an ideal solution for services like internet connectivity and other products, which are not for everyone, everywhere.
15+ Years of Affiliate
& Leadgen Expertise
Our founder’s experience as Affiliate Partner, Advertiser, and Network shaped Paldock into the ultimate all-in-one platform.
Case Studies
Breakdowns of real projects
Our case studies go deep. What worked, what didn’t, and why. We break down every step – no fluff, no shortcuts.
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Case study: How Lender Orka Ventures Scaled Affiliate Operations
Read more: Case study: How Lender Orka Ventures Scaled Affiliate OperationsOrka Ventures, an online lending group that wanted to scale fast across countries and onboard affiliates quickly. Their custom affiliate API and tracking layer soon…
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Case Study: How Leadgenia Turned Lead Generation into a New Revenue Stream
Read more: Case Study: How Leadgenia Turned Lead Generation into a New Revenue StreamLeadgenia, an affiliate network in finance and insurance, built its business on links and simple CPA deals until they needed a way to grow beyond…
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Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No Developer
Read more: Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No DeveloperDostartu, a European virtual office broker, designed its project to solve a specific problem: authorities don’t view all company addresses the same. A risky address…
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Case study: How Lender Silverside Multiplied Loan Volume with Lead Generation
Read more: Case study: How Lender Silverside Multiplied Loan Volume with Lead GenerationSilverside, an online lender in consumer finance, built its acquisition on affiliate links that sent traffic to its loan application on a simple CPA per…

Boost effectiveness and revenues by Lead generation
Go beyond clicks and tap into leads as a valuable traffic source, all tracked in one platform. Give affiliates customizable embed forms or API access for direct lead submissions. Build the ideal lead journey with our drag-and-drop editor featuring validation, verification, and advanced filtering. If your affiliate already uses Paldock, setup can be seamless and save weeks of integration work.

Invoicing Made Simple
Receive invoices from your affiliate partners or let Paldock auto-generate them on their behalf. We’ve got the checks and balances in place to adjust their account balances accurately, ensuring seamless payments every time. Got internal rules about the number of invoicing partners? No worries. We can consolidate everything, making Paldock your single point of contact for invoicing.
Dominate Your Industry with Our Unique Features
Choose your industry to explore how Paldock helps businesses like yours grow faster, perform better, and stay ahead of the curve.
Looking for More?
There’s only so much we can squeeze in here. If you feel something’s left out, take a peek at Paldock or drop us a line. If there’s a feature you’re after and we don’t have it yet, rest assured, we’ll get on it for you!