PalDock’s use cases for Advertiser

Running and scaling an Affiliate program is no easy task, especially when every industry has its own specialties. In the Loans sector? You’re probably looking at strong Lead generation features. Gambling? Detailed commission formulas and structures are key. And product comparisons? Dynamic banners and XML feeds are your friends.

We care about your needs and aim to fulfill them

We dive deep into understanding what you need, crafting Paldock as the go-to solution for all things related to Affiliate marketing.

We’ve got tools and features to support your activities. Let’s break down what we offer, from the simple stuff to the more advanced. Ready? Here’s what’s on deck:

• Track accurately affiliate or any other traffic
• Efficiently Manage Your Affiliate Partners
• Effortless Notifications for You and Your Affiliates
• Protect Your Brand with Our Safety Rules
• Always-Up-To-Date Marketing Assets
• Enhance Promotions with Advanced API Features
• Boost effectiveness and revenues by Lead generation
• Invoicing Made Simple

Track accurately affiliate or any other traffic and conversions

Track traffic from your affiliates and any of your campaigns seamlessly. Set clear attribution rules to avoid double-paying for a single conversion. Prefer your paid campaign to take precedence over affiliate sources? We’ve got you covered. Use either cookie-based, cookie-less tracking or promo codes for transparent and fair conversion attribution. View all your traffic and campaign data, not just affiliate insights, in a unified dashboard.

Efficiently Manage Your Affiliate Partners

Seamlessly recruit, onboard, and organize your partners. Easily categorize and tag them, and assign dedicated affiliate managers for personalized attention. Tailor your commission structures to fit any model you desire – whether it’s CPA, CPS, revenue sharing, or any other or use a commission formula (example). Plus, boost partner’s motivation with the flexibility of offering one-time or automated bonuses, and apply penalties when needed.

Effortless Notifications for You and Your Affiliates

Stay updated with automatic or manual notifications tailored for both you and your affiliate partners. Whether it’s about a new partner awaiting approval, a fresh payout request, or even just general communications, we’ve got you covered.

Beyond the standard alerts, customize notifications to suit specific needs. Worried about traffic drops from top affiliates or potential link/API downtimes? Set up specialized alerts and always be a step ahead in managing any challenges.

Protect Your Brand with Our Safety Rules

Knowing where your traffic originates from is essential. With Paldock gain a comprehensive insight into the delivered traffic, tracing back to the specific pages and websites it’s coming from. Not only that. You have the power to allow or disallow specific domains. So if a site doesn’t align with your brand’s values or raises concerns, you can swiftly block it. Or the other way around, you can accept traffic only from allowed domains.

Always-Up-To-Date Marketing Assets

Take full control over your marketing assets with easy management of expiration dates and post-expiration content. Say goodbye to outdated banners or information on affiliate sites. Affiliates can enjoy the benefits of auto-updating HTML banners or tap into real-time product feeds—perfect for comparison websites.

Enhance Promotions with Advanced API Features

Empower your affiliate partners by offering them enhanced API functionality. Let them promote your products with precision by allowing them to check through API who’s eligible for your offerings. With our adaptable API, affiliates can easily verify details like location or user group eligibility before directing potential clients to you. It’s an ideal solution for services like internet connectivity and other products, which are not for everyone, everywhere.

Boost effectiveness and revenues by Lead generation

Think beyond just clicks! Dive into leads as a powerful traffic source and track everything on a single, unified platform. Make the process more efficient: equip affiliates with ready-to-embed customizable forms for their sites or an API for direct lead submissions to Paldock, and, ultimately, to you. Craft the perfect lead journey with our intuitive drag-and-drop editor, packed with lead validation, verification, and advanced filtering. Bonus: If your affiliate is already on Paldock, you’re in for a smooth setup, potentially saving weeks of API integration time.

Invoicing Made Simple

Receive invoices from your affiliate partners or let Paldock auto-generate them on their behalf. We’ve got the checks and balances in place to adjust their account balances accurately, ensuring seamless payments every time. Got internal rules about the number of invoicing partners? No worries. We can consolidate everything, making Paldock your single point of contact for invoicing.

Looking for More?

There’s only so much we can squeeze in here. If you feel something’s left out, take a peek at Paldock or drop us a line. Just remember, we’re truly dedicated to catering to every phase of Affiliate marketing for Advertisers. So if there’s a feature you’re after and we don’t have it yet, rest assured, we’ll get on it for you!