PalDock’s use cases for Brokers
Scale with a tool for all stages of Affiliates, Advertisers and Networks. No matter the industry.
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Intro
Running and scaling a Brokerage operation is no easy task, especially when every vertical has its own demands. Working with product comparisons? Clean feeds and real-time API integrations are essential. Managing lead delivery? Links, embeddable forms, and APIs all need to track flawlessly.
Launching new verticals? You’ll want forms, integrations, and postbacks you can set up in minutes, not after weeks of IT debugging.
Everything you need in one place
We dive deep into understanding what you need, crafting Paldock as the go-to solution for all things related to Affiliate marketing and running a Network. We’ve got tools and features to support your activities. Let’s break down what we offer, from the simple stuff to the more advanced. Ready? Here’s what’s on deck:
Accurately track in-house or affiliate traffic
Bring your revenues back with Cookie-less tracking
Track conversions and consolidate results
Connect anything via API – no developers needed
Boost revenues by Lead generation
Automate Product Data with Advanced Aggregation
Scale into the network to get affiliate traffic
Efficiently Manage Your Partners
Track
Track affiliate or in-house traffic and conversions accurately
Whether it’s from affiliates or your own campaigns, monitor all traffic effortlessly. Define your attribution rules—whether prioritizing your own sources over affiliates or opting for a last-click attribution. Use cookie-based and cookie-less tracking, or utilize promo codes for clear and fair conversion tracking. View all traffic, conversions, and campaign data in a unified dashboard across all partners, advertisers, and your own campaigns.
Manage
Efficiently Manage Your Partners
Start strong with smooth recruitment and onboarding of affiliates or advertisers, then categorize, tag, and allocate dedicated managers to ensure personalized handling. Customize commission plans – be it CPA, CPS, revenue sharing, or any other model (including custom formulas). You can also set distinct commission models for partners and advertisers. Keep the motivation high with occasional bonuses or go for regular, automated incentives. And if there’s a slip-up, there are penalties in place.
Effortless Link Management
Juggling multiple affiliate links or websites? Things can get tangled fast. That’s where Paldock steps in. Centralize and manage all your affiliate links from a single hub, eliminating the hassle of going through countless posts or sites to make link updates. But we don’t stop there. We actively monitor link health, ensuring users are smoothly redirected to an alternative you’ve set up if a link breaks. And, of course, we’ll promptly notify you.
Bring your revenues back with Cookie-less tracking
Did you know? Up to 64 percent of global consumers agree that they accept all cookie permissions when prompted but rates vary by region according to YouGov’s global consumer study. If your advertiser relies solely on cookies, that’s a whopping 40% of potential revenues slipping away from you. But Paldock has a solution. With our Postback tracking, we bypass cookies altogether, ensuring every conversion and every cent is captured. PalDock ensures every possible dollar lands in your pocket.
One platform. All the tools.
From tracking to payouts – Paldock replaces the mess.
Track
Connect anything via API – no developers needed
Lead generators and brokers have very different requirements. Lead generators usually only need a simple API to register a lead, get the result and redirect the user, with an optional precheck method for auctions and bidding to confirm your interest before the lead is registered.
Brokers, on the other hand, expect the entire process to happen on their side from verification to processing. The API must do more than just accept lead data. It has to return prefilled contracts, pricing lists, verification triggers, processing steps and results. PalDock was built to handle all of it.
Manage
Boost revenues by Lead generation
Think beyond just clicks! Dive into leads as a powerful traffic source and track everything on a single, unified platform. Make the process more efficient: equip affiliates with ready-to-embed customizable forms for their sites or an API for direct lead submissions to Paldock, and, ultimately, to you. Craft the perfect lead journey with our intuitive drag-and-drop editor, packed with lead validation, verification, and advanced filtering. Bonus: If your affiliate is already on Paldock, you’re in for a smooth setup, potentially saving weeks of API integration time.
15+ Years of Affiliate
& Leadgen Expertise
Our founder’s experience as Affiliate Partner, Advertiser, and Network shaped Paldock into the ultimate all-in-one platform.
Case Studies
Breakdowns of real projects
Our case studies go deep. What worked, what didn’t, and why. We break down every step – no fluff, no shortcuts.
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Case study: How Lender Orka Ventures Scaled Affiliate Operations
Read more: Case study: How Lender Orka Ventures Scaled Affiliate OperationsOrka Ventures, an online lending group that wanted to scale fast across countries and onboard affiliates quickly. Their custom affiliate API and tracking layer soon…
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Case Study: How Leadgenia Turned Lead Generation into a New Revenue Stream
Read more: Case Study: How Leadgenia Turned Lead Generation into a New Revenue StreamLeadgenia, an affiliate network in finance and insurance, built its business on links and simple CPA deals until they needed a way to grow beyond…
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Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No Developer
Read more: Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No DeveloperDostartu, a European virtual office broker, designed its project to solve a specific problem: authorities don’t view all company addresses the same. A risky address…
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Case study: How Lender Silverside Multiplied Loan Volume with Lead Generation
Read more: Case study: How Lender Silverside Multiplied Loan Volume with Lead GenerationSilverside, an online lender in consumer finance, built its acquisition on affiliate links that sent traffic to its loan application on a simple CPA per…
Use various lead distribution methods
Build unique products by leveraging Advertiser offerings, adding value for both affiliate partners and end-users alike. Promote it to affiliates through links or API for Lead generation. Earn maximum revenue thanks to smart lead distribution methods. Whatever you envision, we’ve got the tools. Integrate with Advertisers via API, gather all the essential data, and turn those connections to your advantage.
Automate Product Data with Advanced Aggregation
Product comparison is only as good as the freshness of your data. Whether you’re using dynamic banners or product XML feeds, keeping everything current is key, especially when managing multiple websites. Paldock makes it a breeze. Our platform offers self-updating HTML banners tailored for specific products, categories, or other formats, and the ability to pull together data from various XML feeds including your own for easy comparison on your sites. The best part? Updates sync automatically with advertiser XML changes, but you also have the flexibility to tweak things manually.
Dominate Your Industry with Our Unique Features
Choose your industry to explore how Paldock helps businesses like yours grow faster, perform better, and stay ahead of the curve.
Looking for More?
There’s only so much we can squeeze in here. If you feel something’s left out, take a peek at Paldock or drop us a line. If there’s a feature you’re after and we don’t have it yet, rest assured, we’ll get on it for you!