Affiliate software for Comparators
Scale with a tool for all stages of Affiliates, Advertisers and Networks. No matter the industry.
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Key Features to Look for in Software for Comparison sites
If you run a comparison project and want to succeed, you need a tool that boosts clicks with a branded shortener, makes link management effortless, optimizes paid ads with precise click tracking, and tracks all traffic and conversions while automatically generating banners from your data feed. To deliver even more value, you can build your own product with lead generation and scale further by running your own affiliate program.
All-in-one platform
Affiliate marketing, lead generation & management – all in one place.
Smarter data feeds
Aggregate, edit & sync XML/API feeds across unlimited sites.
Auto banners
Generate banners directly from feeds. Full control, zero hassle.
Powerful API
Connect with anything – traffic, stats, verification, enrichment.
Cookie(less) tracking
Multiple tracking methods for the most accurate results.
Embedded lead forms
Collect leads straight from affiliate sites – no redirects.
Flexible commissions
Set custom formulas, tiers, bonuses & penalties.
Unified view of ROI
Import costs, refunds, and revenue. See the full picture.
Track
Cookie-less Tracking
Tracking might sound basic, but in comparators it quickly becomes complex. Cookie tracking fails when orders are not approved instantly or when the product is processed through a call center. Clients often need verification or a follow-up, which makes cookie-based tracking unreliable. That is why PalDock combines cookie and cookieless tracking to deliver the highest level of accuracy. Every conversion is counted, even when the process takes longer.
Optimize
Optimize your Paid Ads
Running Paid Ads for your site? Wondering which exact clicks lead to conversions on the advertiser’s end? With our custom tracking, you can tag each click from your ads (using tools like Google Tag Manager) and attach it to your affiliate links. So when a sale or conversion occurs, you’ll pinpoint which exact click made it happen. Allowing you to automatically optimize your ads because PalDock can directly send this data to your Ad system via a server-to-server postback.
Aggregate
Aggregate Product Data
Comparison is only as good as the freshness of your data. Whether you’re using dynamic banners or product XML feeds, keeping everything current is key, especially when managing multiple websites. Paldock makes it a breeze. Our platform offers self-updating HTML banners tailored for specific products, categories, or other formats, and the ability to pull together data from various XML feeds including your own for easy comparison on your sites. The best part? Updates sync automatically with advertiser XML changes, but you also have the flexibility to tweak things manually.
Nothing compares. Upgrade your stack.
Power your affiliate & lead gen
with one smart platform.
Generate
Generate banner from feeds
Easily create banners from your Product Data Feed. Whether you need banners for specific products, categories, or any other criteria, our system ensures they’re always updated with the latest product information or highlights the top product in its category. Say goodbye to manual updates; enjoy seamless and automatic banner generation.
Build
Build your own product
Sending clicks to advertisers is decent, but let’s face it, it’s like throwing darts in the dark. You can’t really steer the conversion once it’s on their website. Here’s where Lead Generation shines. Instead of just routing clicks with unpredictable outcomes, why not gather leads and orders directly on your site and pass on this valuable data? It’s a win-win-win! Your visitors get extra value, you grow a robust database, and essentially, you’re crafting your very own product and the Advertiser is happy for a hot lead. The result? A significant revenue increase, as a solid lead far outvalues a mere redirect. Plus you get an edge over your competitors with your own product.
15+ Years of Affiliate
& Leadgen Expertise
Our founder’s experience as Affiliate Partner, Advertiser, and Network shaped Paldock into the ultimate all-in-one platform.
Case Studies
Breakdowns of real projects
Our case studies go deep. What worked, what didn’t, and why. We break down every step – no fluff, no shortcuts.
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Case study: How Lender Orka Ventures Scaled Affiliate Operations
Read more: Case study: How Lender Orka Ventures Scaled Affiliate OperationsOrka Ventures, an online lending group that wanted to scale fast across countries and onboard affiliates quickly. Their custom affiliate API and tracking layer soon…
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Case Study: How Leadgenia Turned Lead Generation into a New Revenue Stream
Read more: Case Study: How Leadgenia Turned Lead Generation into a New Revenue StreamLeadgenia, an affiliate network in finance and insurance, built its business on links and simple CPA deals until they needed a way to grow beyond…
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Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No Developer
Read more: Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No DeveloperDostartu, a European virtual office broker, designed its project to solve a specific problem: authorities don’t view all company addresses the same. A risky address…
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Case study: How Lender Silverside Multiplied Loan Volume with Lead Generation
Read more: Case study: How Lender Silverside Multiplied Loan Volume with Lead GenerationSilverside, an online lender in consumer finance, built its acquisition on affiliate links that sent traffic to its loan application on a simple CPA per…
Evaluate
Reporting
The best part is that PalDock lets you track both clicks and lead performance seamlessly in one place. No more juggling two tools or wasting time on custom setups. All parties get access to a real time dashboard where they can see and verify data, which brings full transparency and eliminates the need for sending Excel files back and forth.
Start your own Affiliate program
Thinking big? Considering running your own affiliate program in the future? Dive into recruiting partners, customize commission rates or tiers, and explore many more possibilities. Set your sights on scaling up with the right tools in hand.
Looking for More?
There’s only so much we can squeeze in here. If you feel something’s left out, take a peek at Paldock or drop us a line. If there’s a feature you’re after and we don’t have it yet, rest assured, we’ll get on it for you!
Built for every player in the affiliate game.
Whether you’re an affiliate, a broker, a program owner, or running an entire network, PalDock is built for you.
Affiliate Partner
PalDock helps you launch and scale affiliate revenue fast, with no developers, no setup fees, and no hidden limits.
Centralize Your Conversion Insights
Consolidate results from advertisers and networks into one dashboard. One login, one platform. If they use PalDock too, you can generate assets and send invoices without switching accounts.
Manage & shorten links at scale
Handle all your links in one place. Auto-update them across your sites, monitor link health, and use lightning-fast branded short links that convert better.
Grow beyond just clicks
Don’t just send traffic – capture leads, compare product feeds, build forms, and even scale into your own affiliate program or sub-network when you’re ready.
Affiliate Program
PalDock gives you everything you need to launch and run a high-performing affiliate program, with full control over offers, tracking, approvals, and payouts, without custom development or fragile integrations.
Manage Your Affiliate Partners
Recruit, onboard, and manage partners in one place. Categorize and tag them, assign affiliate managers, and set up any commission model, including CPA, CPS, revenue share, or custom formulas. Motivate partners with bonuses.
Track Affiliates and Conversions
Track affiliate traffic in one place. Set attribution rules to prevent double payouts and prioritize paid campaigns when needed. Attribute conversions via cookies, cookieless tracking, or promo codes, and view everything in one unified dashboard.
Always-Up-To-Date Marketing Assets
Control marketing assets with expiration dates and automatic fallbacks, so affiliate sites never show outdated banners. Affiliates can use auto-updating HTML banners or real-time product feeds, ideal for comparison sites.
Affiliate Network
PalDock provides everything you need to build and operate an affiliate network, connect advertisers and partners, automate tracking and payouts, and scale operations, all without platform lock-in or heavy engineering.
Boost Your SEO with Affiliate Traffic
Turn your own site into an SEO redirect hub. Use a 301 from affiliates to your domain, then a 302 to advertisers to retain SEO value. Add remarketing pixels to capture and retarget affiliate traffic for more revenue.
Invoicing Made Simple
Receive affiliate invoices or auto-generate them, with accurate balance adjustments. Create advertiser invoices, track payment status, and approve commissions once advertisers pay.
Build Own Products and Get an Edge
Build unique products by leveraging Advertiser offerings, adding value for both affiliate partners and end-users alike. Promote it to affiliates through links or API for Lead generation.