Blog
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Lead Distribution Software
Lead distribution software is a platform used to route and deliver leads to one or more lead buyers (advertisers) in…
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Ping tree software and ping (pick) post distribution
A ping tree (sometimes written as pingtree) is a lead distribution method used to sell a single lead to the…
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Release notes 2026/02/27
After months of work, our Integration Builder has a fresh new look and a lot more power. We redesigned it…
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Release notes 2025/12/19
We added country-based categorization. You can now categorize offers, integrations, and other items by a specific country, or keep them…
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Release notes 2025/12/17
More flexible lead rejection: based on validation rules, filters, or pingtree sales results, by source (iframe, API) or by partner…
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Case study: How Lender Orka Ventures Scaled Affiliate Operations
Orka Ventures, an online lending group that wanted to scale fast across countries and onboard affiliates quickly. Their custom affiliate…
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Case Study: How Leadgenia Turned Lead Generation into a New Revenue Stream
Leadgenia, an affiliate network in finance and insurance, built its business on links and simple CPA deals until they needed…
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Case Study: How Dostartu Launched a Plug-and-Play Comparison with Affiliate Program and No Developer
Dostartu, a European virtual office broker, designed its project to solve a specific problem: authorities don’t view all company addresses…
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Case study: How Lender Silverside Multiplied Loan Volume with Lead Generation
Silverside, an online lender in consumer finance, built its acquisition on affiliate links that sent traffic to its loan application…
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Platform Pick 12: Rollout
As you approach the official rollout of your affiliate platform, it’s time to take a step back and make sure…
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Platform Pick 11: Integrate and Test it
When it comes to affiliate marketing, tracking clicks and leads is key to making sure you’re paying affiliates correctly and…
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Platform Pick 10: Business, Legal, and IT Prep
Now that you’ve narrowed down your platform choice, it’s time to make sure everything checks out from a business, legal,…